I’m Eleanor, a UX writer and content designer based in Surrey
The internet is for everyone. I design content to keep it that way.
Qualifications:
Google UX Design Certificate
UXQB Usability Certificate
Accessible Document Design
i-ACT certified Manager
Data & iPhone Journalism
Skills & expertise:
Content design and strategy
User-centric copywriting
User research and data-led content
Tone of voice
Cross-functional leadership
Budget management
Figma, CMS, MS Office
Social media and analytics tools
Case studies
Guide Dogs - Tech Hub
Bank of accessible, informative content on how technology can help people with vision impairment live more independently.
Formidable Media - Peak Buddy
World-first internal comms campaign utilising an Alexa Skill to provide wellbeing tips and key messaging to Amazon’s PR team.
The Sun Snapchat - Loneliness
Combatting loneliness in young people with data-informed content designed to speak to users in their own language.
Key achievements
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Nominated for an internal People Award for the inclusive design of a hidden website section with resources to people waiting to be matched with a guide dog, empowering them with tools to build independence while they wait.
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Led a team to create a bold visual style for news young people can relate to, taking the channel to #1 in the UK—and presented our strategy directly to Snapchat CEO Evan Spiegel.
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Developed Metro’s Twitter Moments strategy, creating a viral post on the ban of afro hair swimming caps in global competitions. With 25 million impressions, it sparked international outrage and led to a reversal of the decision by the official regulatory body.
I’ve worked with: